A long game approach to raising financially fit kids.

SheMoney is thrilled to host a live conversation with Joline Godfrey, founder of Bounce10 and one of the pioneering voices in financial parenting.

Joline has spent over three decades developing what she calls financial parenting — the idea that the most important money lessons children receive aren't from a classroom, but from the everyday moments happening right inside your home.

In this conversation, we'll explore why financial learning needs to start far earlier than most of us were taught, what it looks like to build money habits through everyday family life and play, and how tools like Bounce10 are helping parents rethink what financial parenting can be from the very beginning.

Whether you're a parent, a financial professional, or someone still unpacking your own money story — this conversation is for you.